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There are a bunch of online "schools" out there that claim to teach you enough over 3-4 months to start a successful online business. Are they worth the money and a good way to get started building web-based businesses?

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6 Answers

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Having started a few of those schools, I'll try not to refer to my own but the ones I've enrolled in as a student.

There are a few benefits to me of signing up for one of those schools:

  1. Once you've paid for something like this, your accountability tends to shoot through the roof. I paid $2000 for Mass Control and when you've dropped a lot of money on something, you're sure as hell going to use it. For a lot of people, you could get the best advice on Earth but ignore it because it came from a blog post somewhere. It just doesn't seem that urgent when you got it for free.

  2. You can make really great connections in the communities around these kinds of schools. Like in the accountability example, you know you're networking with people who have made the same kind of commitment you have.

  3. You get dedicated access to an experienced teacher. When you pay good money to get into one of these courses, the teachers take you seriously. If you have questions, you're going to get answers. Not so when you're trying to piece together information you've found on your own.

Like JW said above, though, if you don't have the fire to make it work, it's not going to work. Too many people buy products and feel like they're making progress when in fact they're just buying stuff that sits on their hard drive. The worst part of doing that is that once you've done it a few times, you get jaded and start thinking the systems don't work. Well, no. It's not the system's fault you didn't open the zip file.

(If you want to read more about this, Cath Lawson wrote a great post about it here:

http://ittybiz.com/how-to-stop-being-an-information-product-slut-and-start-creating-the-business-you-want/)

Good luck!

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The main advantage of these kinds of sites is that you often can engage the creator of the site directly at some level, and there is value in that, especially if you trust the person.

Unless the site is a complete scam, they'll all tell you the cold hard truth, which is that you actually have to put time and energy into launching a site, and maintaining it.

The best school in the world won't help at all unless you have "fire in the belly." If that isn't there, then forget it.

If you do have fire in the belly, then you'll figure out things on your own. Take notes as you succeed, and start your own school. People will buy into it because they see that you know what you're talking about and have successfully put it into practice.

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To build on what JW said, I just got invited to join a 'syndicate' in one my niches. It's a google group where we talk about marketing to our niche.

The ones that are truly successful in our niche typically know (and reference) the guys behind these sites and other popular internet marketing courses. I'd say they're probably worth it if you have the cash.

That being said, I've never used a program like this myself but intend to in the near future.

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I'm in a program right now called Paid to Exist with Jonathan Mead. I can without a doubt say that programs like this are worth it with one huge caveat:

You have to be motivated to take action

I feel that some people take these courses and they expect the person running them or someone else to give them the magic answer. If you want to get the most out of these programs, put accountability on yourself. Don't do it unless 'you're in it to win it.' It will be a waste of your time and money.

A lot of this is already echoed above, specifically from Naomi.

Here are two specific reasons why I think they can be beneficial:

  1. If you fork out some large some of money you're likely already fairly motivated and don't want that money to go to waste.

  2. The community. There's usually (but not always) a fantastic community associated with many of the projects and programs out there. I know that's true for the course I'm taking and it's also true of Project Mojave. Having that support and peer group who is going through what you're going through is just awesome. For me, it's probably the biggest benefit.

Hope this helps!

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I have a couple of friends who are in the process of using Internet Business Mastery and they love it. They have both made great progress in the last couple of months and I have no doubt that they will meet their goals. I've also heard great things about Project Mojave.

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My husband and I joined Internet Business Mastery Academy. For us, it's well worth the money. It's leading us step-by-step through the process of starting our online businesses. It really helps to have that blueprint to follow. We just posted our "mid-term" review on our blog at http://bit.ly/E3rQA The review gives details about the course material, pros, cons, etc.

But, like anything else - you have to take action. Just reading about starting a business will get you nowhere fast. Each of the lessons in the IBM Academy end with "Action Steps" that keep you moving in the right direction.

Tammy

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